How to Increase Domain Authority in 9+ Steps.

Figuring how to increase domain authority to boost your blog exposure? You probably already realize the work you put into increasing your domain authority can help improve your search engine rankings. But need some extra steps to help push your blog rankings higher. If so, this post is for you – I’ll discuss what domain authority is how to increase domain authority, and some of the strategies to improve domain authority score, to help increase visibility in search engine results.

Your Site’s Domain Authority.

Domain authority (DA) measures the authority of your website domain over other’s, based on a scale from 0-100. The higher the number, the better your website is. Domain authority can help improve your website’s ranking on search engines (because of all the work needed to improve your DA will also effect things like SEO, etc.)

Domain authority was created by Moz, to help people understand how good their website is.

Your Site’s Domain Authority Score.

Domain authority can be measured by several tools, and they each calculate domain authority scores using different domain rating factors.

Domain authority calculated using several elements, and the following are the ones you should focus on, when working to increase your domain authority:

Trust: Moz checks the trustworthiness of websites that link to your blog. If your blog has high quality links, that contributes to a higher score. Similarly poor quality links will contribute towards a low domain authority score.

Rank: Moz checks the number of site links back to your blog (usually more is better). However, keep in mind that the quality of those website (linking to your blog) is also monitored. This is why it’s best to get links from websites that already have high DA scores.

Layout and UX: Your blog’s site structure should be in a way that provides search engines (like Google) an easier crawling session of your content – Consider using Schema elements (such as Breadcrumbs, FAQ, Video, Site search, and so on. Similarly, it’s important that your blog site structure should also provide a good experience for your audience. Doing this will help to increase domain authority scores.

Linking: It’s important to ensure effective link building is implemented. This means the quality of external links and internal links is important. In other words, if your blog post links to other websites that are high quality, and receive high quality backlinks, this helps to increase domain authority.

Root Domains Linking: Moz examines the amount of inbound links that are unique. Several backlinks from a website are considered as one root domain only. So the strategy here to build higher domain authority would be to ensure your link building efforts get high quality backlinks from several other domains.

You can use some of the following domain authority checker resources to see what your DA score is:

Domain Authority (DA) Score Rates for root domains are a:

  • Domain authority from 40 – 50 being average.
  • Domain authority from 50 – 60 considered good.
  • Domain authority of 60 and higher is excellent.

Steps in How to Increase Domain Authority.

Domain authority is an important metric to increase in order to boost your blog’s exposure. By following the steps below, you can improve your domain authority and help increase your search engine rankings.

Ensure Your Website is Mobile Friendly.

Since more people are now using mobile devices to access the internet, it’s important that your blog, and any other web page, is mobile friendly. This will help ensure your blog provides a good experience for your audience, and will also help improve domain authority.

Create High Quality Content.

One of best ways to improve domain authority is by creating high quality content.

When creating blog posts, or any other type of content, make sure it’s well researched (including keyword research), relevant, and engaging. The better quality your content is, the more likely people are to link to it – which helps increase your domain authority.

It’s also important to ensure your blog posts have an SEO strategy and follow search engine optimization directives, on page SEO. This also means using keywords throughout your content, as well as in titles and meta descriptions. Optimizing your content will help improve your blog’s ranking on search engines, which can also help increase domain authority.

Promote Your Content on Social Media.

In my opinion, it’s common sense to ensure you leverage the benefits that social media channels can provide.

Think of it this way… Social media websites, depending on your niche can act as:

  • High authority websites.
  • Be included in Google search results.
  • Help build high quality links.
  • Improve your search engine ranking.
  • Help you find and connect with similar sites.
  • Enhance your digital marketing.
  • Increase web traffic.
  • Help create links pointing back to your blog.

In order to help increase domain authority score, make sure that you are posting content to specific niches, that are related to your blog post. In doing so, it helps you with search engine ranking (more backlinks which help build page authority as well).

Leverage Internal Links.

One way to help improve domain authority score is by leveraging internal links. This means linking to other blog posts across your entire domain, this is especially effective with post that have higher page authority.

Not only does this help keep people on your website longer (which can help with SEO), but it also helps to pass link juice (or link authority) from one page to another. This can help improve the ranking of other pages on your website, and can also help improve domain authority score.

Your internal linking structure should focus on adding links from the same website that directly compliment each other, and are relevant. This helps increase your domain authority because your organic traffic will provide a full score of the information visitors are looking for.

Note: Organic traffic refers to blog visitors that arrive at your website from unpaid sources. This commonly means from external links provided on other websites.

Take Advantage of Broken Link Building.

Broken link building is a way to get links to your website. You find websites that have broken links and offer your website as a replacement for the broken link.

The benefit of broken link building is that it can help you increase your domain authority by getting links from high authority sites. This can also help increase domain authority scores. The process of broken link building goes something like this:

  1. You find several higher website domain authority with a broken links.
  2. You contact the website owners and let them know about the broken links.
  3. You offer your website as a replacement for each broken link (to help increase your DA score).
  4. If they accept, you get a backlink to your website from another that has a good domain authority score.

Building links in this way, can not only help improve domain authority score, but can also help improve search engine rankings, so your blog appears more often in search results..

Complete an Audit of Your Blog to Remove Bad Links.

There are several reasons why you should audit your blog for bad links and remove them.

First, bad links can hurt your website’s search ranking. This means that potential visitors may not be able to find your blog when they’re searching for information online – Instead, they’ll be presented with other sites in SERPs.

Second, bad links can also hurt your domain authority (and page authority). Domain authority is a measure of how authoritative your website is, and having low domain authority can affect your ability to rank high on search engines.

Note: Page authority is a measure of how authoritative a given web page is. It is calculated by looking at a number of factors, including the number and quality of links pointing to a page, as well as the relevance of those links.

Having high page authority can help your website rank higher in search results, and can also help improve your domain authority score.

Third, removing bad links from your website can help improve its overall health and performance. This means that your website will load faster and look better, which can help keep visitors engaged longer.

Finally, removing bad links from your website is a good way to clean up your link profile and improve your SEO strategy (which helps you work towards a better domain authority). This can help you rank higher on search engines and increase traffic to your blog.

Improve Loading Speed of Pages in Your Blog.

Ensuring that your blog pages load quickly, means optimizing your website for speed and ensuring that all elements (including images and scripts) load quickly and without issue.

There are a number of ways to improve page loading speed, including the following:

  • Ensure that your website is hosted on a fast server.
  • Optimize images for web use (resizing, compressing, etc.).
  • Leverage caching to store static content on the server.
  • Minimize HTTP requests by combining files.
  • Use a content delivery network (CDN) to serve content from multiple servers around the globe.
  • Enable compression on your website.
  • Optimize scripts and CSS files.

If you can improve the loading speed of your website pages, you can help improve domain authority scores and page authority – as well as keep visitors engaged longer on your site.

Get Rid of Toxic Links.

A toxic link is a bad link that can hurt your website’s ranking and make it harder for people to find your blog. You should try to get rid of any of these types of links and replace them with good links from high authority websites.

Some examples of the toxic links from other sites include:

  • Links from low-quality websites.
  • Links from spammy websites.
  • Links from websites with a history of malware or viruses.
  • Links from websites with a history of being penalized by Google.

As much as we love getting more backlinks, none of these would increase your domain authority. In fact they would harm your digital marketing initiatives, causing a decrease in your blog’s domain rating.

Engage in Link Building to Get Links from High Domain Authority Sites.

One of the reasons it’s important to target high DA sites for your link building is because it can help improve your website’s overall domain authority. As mentioned earlier, domain authority is a measure of how authoritative your website is, and having a high DA scores can help you rank better in searches and increase traffic to your blog.

Another reason it’s important to target high DA sites for your link building is because high DA sites are seen as more trustworthy by Google and other search portals This means that links from high DA sites are more likely to be counted as “votes” for your website, helping you improve ranking in SERPs.

Finally, high DA sites are often harder to get links from than low DA sites. This means that if you can successfully get links from high DA sites, it can show that your website is an authority in your field – which can help improve your domain website’s domain authority even further.

There are a number of ways to get backlinks from high domain authority websites, including the following:

  • Submit your website to directories and other websites that are known for having high DA scores.
  • Submit your website to social media sites that are known for having high DA scores.
  • Engage in guest blogging on website with a higher domain rating.
  • Submit your website to blog carnivals that are hosted by high DA sites.
  • Submit your website to link roundup posts that are hosted by high DA sites.
  • Participate in online forums and discussions that are related to your industry and have high DA scores.
  • Write guest posts for other high DA websites in your industry.

Do some research and create your ideal link profile, so you can better target higher domain authority websites (and try to outrank competing domains). Explore each ranking factor (when possible) so you can better understand the value of a site’s authority (to target it for a link request).

Remember, when it comes to link building, quality is more important than quantity. So instead of trying to get a bunch of links from low-quality websites, focus on getting a few links from high-quality websites. This will help improve your website’s domain authority naturally over time. Over time, this approach will help you build your website authority.

Make Sure the Structure of Your Blog is Optimized for a Great UX.

Domain authority can be negatively affected by website structure and bad user experience. If your website is difficult to navigate or the user experience is poor, people will be less likely to stick around on your site. This can cause your website’s domain authority to decrease over time.

For example most people expect domain navigation to be clean and simple – Don’t make visitors drill down too much to find things. That is also a negative SEO ranking factor, which in the long run can impact your overall domain authority.

If you want to improve SERPs ranking (and get more links from referring domains) so that you have a higher domain authority, make sure your blog includes breadcrumbs, as well as uses labels and categories to organize your content. For that matter, it helps to use other schema initiatives to work towards building a good domain authority score.

Creating a great user experience on your blog will not only help improve your blog’s domain authority, but it will also help reduce your bounce rate and increase the amount of time people spend on your site. This can lead to more pageviews, which can further improve your blog’s domain authority.

Domain Authority and SEO Strategy.

It’s important to understand some of the interplay between domain authority and SEO. One immediate issue that comes to mind…

Domain authority is not a ranking factor.

While I believe it’s true that root domains with a better domain authority metric (a score higher than 50) have done exceptional work to get there, thus their initiatives would naturally result in more exposure to searchers. As their DA quality goes up, it’s sometimes easier for them to attract quality links from higher DA referring domains.

When Growing Your Blog, Leverage Keyword According to DA.

When it comes to choosing keywords for your blog, it’s important to consider the domain authority of the websites that are ranking for those keywords.

If you want to compete with websites that have a greater domain authority, you’ll need to use keywords that are more competitive. However, if you use keywords that are too competitive, your website may not be able to rank well for them.

On the other hand, if you use keywords that are less competitive, your website may be able to rank as well for them, but you won’t get as much traffic from them as you would from using more competitive keywords.

So, when choosing keywords for your blog, it’s important to consider the domain authority of the websites that are ranking for those keywords. This will help you choose keywords that are more likely to help your blog increase the overall domain authority score.

Ensure You Follow Google Guidelines.

Simply put.. Google’s guidelines are important to follow because they can help improve your domain authority. If you follow Google’s guidelines, you will be less likely to get penalized by Google, which can help improve your website’s ranking in Google search results. This can help increase the amount of traffic that comes to your website, which can help improve any site owners domain authority.

On Page and Off Page SEO Effect Domain Authority.

This means that one of the ways to improve your domain authority is to improve your off-page SEO. Off-page SEO involves optimizing your website for better visibility in searches, and one of the best ways to do this is by getting links from high-quality websites.

FAQ

Is domain rating the same as domain authority?

No, domain rating is a measure of how authoritative a website is on a particular subject, while domain authority is a measure of how authoritative a website is overall.

How fast can you increase domain authority?

Domain authority can be increased relatively quickly by focusing on improving a website’s backlinks and on-page optimization. However, it may take some time for a website to actually see a significant increase in domain authority score as a result of these measures.

What is a good domain score?

A good domain authority score is anything above 50. A domain authority of 50 or higher indicates that a website has a strong link profile and is likely to rank well in search engine results pages.

How many links do you need to build domain authority?

There is no definitive answer to this question, as the number of links needed to improve domain authority will vary depending on the quality of those links. However, a general rule of thumb is that the more higher-quality links a website has, the more likely it is to see an increase in domain authority.

How do I increase my page authority score?

There is no one-size-fits-all answer to this question, as the tactics used to increase a page’s authority score will vary depending on the website and its content. However, some common tactics used to improve page authority include publishing high-quality content, optimizing for SEO, and building links from high-quality websites. Be sure to use a domain authority checker tool to monitor your website authority.

What factors go into domain authority?

The authority of a domain is determined by a number of factors, including a website’s linking profile, on-page optimization, and how well it follows Google’s guidelines.

A website’s link profile is one of the most important factors in determining its authority. A website’s link profile is made up of the links (from the linking root domains) that point to it from other websites. The more higher-quality links a website has, the higher its authority will be.

On-page optimization is also important in determining a website’s authority. This includes optimizing a website’s title tags, meta descriptions, header tags, and images for better search engine visibility. If a website is properly optimized, it will rank much better in search pages, which can help further improve its domain authority.

Finally, how well a website follows Google’s guidelines is also a factor in determining its domain authority. If a website violates any of Google’s guidelines, it may be penalized by Google, which can hurt its ranking in search pages and decrease its domain authority.

Is domain rating the same as domain authority?

No, domain rating is a measure of how authoritative a website is on a particular subject, while domain authority is a measure of how authoritative a website is overall.

How fast can you increase domain authority?

Domain authority can be increased relatively quickly by focusing on improving a website’s backlinks and on-page optimization. However, it may take some time for a website to actually see a significant increase in domain authority as a result of these measures.

What is a good domain score?

A good domain score is anything above 50. A domain authority of 50 or higher indicates that a website has a strong link profile and is likely to rank well in search engine results pages.

How many links do you need to build domain authority?

There is no definitive answer to this question, as the number of links needed to improve domain authority will vary depending on the quality of those links. However, a general rule of thumb is that the more higher-quality links a website has, the more likely it is to see an increase in domain authority.

How do I increase my page authority score?

There is no one-size-fits-all answer to this question, as the tactics used to increase a page’s authority score will vary depending on the website and its content. However, some common tactics used to improve page authority include publishing high-quality content, optimizing for SEO, and building links from high-quality websites.

What factors go into domain authority?

The authority of a domain is determined by a number of factors, including a website’s linking profile, on-page optimization, and how well it follows Google’s guidelines.

A website’s link profile is one of the most important factors in determining its authority. A website’s link profile is made up of the links (from the linking root domains) that point to it from other websites. The more higher-quality links a website has, the higher its authority will be.

On-page optimization is also important in determining a website’s authority. This includes optimizing a website’s title tags, meta descriptions, header tags, and images for better search engine visibility. If a website is properly optimized, it will rank much better in search pages, which can help further improve its domain authority.

Finally, how well a website follows Google’s guidelines is also a factor in determining its domain authority. If a website violates any of Google’s guidelines, it may be penalized by Google, which can hurt its ranking in search pages and decrease its domain authority.

Conclusion.

Domain authority is an important metric to increase in order to boost your blog’s search engine rankings. In this post, I’ve discussed what domain authority is, how to increase your authority, and some of the strategies you can use to improve your website’s score. Additionally, I’ve answered a few frequently asked questions about domain rating and authority. While there is no one-size-fits-all answer to increasing authority, again… following Google’s guidelines and optimizing your website for better visibility are two good places to start. Increasing your site’s linking profile with high-quality linking domains is another strategy that can help boost your authority.

You can learn much more about building your blog’s authority, by visiting our Blogs and Blogging other posts. As well as find out further about Domain Authority in particular.

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